Marketing & Branding Services
Get Your Marketing Fundamentals Right Before You Go Online.
Remember the 4 Ps of marketing 101? Product, Price, Place and Promotion…
It’s a bit old fashioned now. The world is more complicated and technology has sped things up and broken down barriers. But the fundamentals of marketing are still as important today as they ever were.
Which is why we do Marketing with a capital M.
Some Of Our Marketing Services
Marketing Strategy, Plans and Consulting.
- Need a marketing plan?
- Need a new marketing strategy?
- Need an interim or outsourced Marketing Director?
- Want some market research or product feedback?
Or perhaps want some help with what products and services to develop next, or some new thoughts on audience and messaging?
Pilote Media love executing results oriented marketing plans, but sometimes they have to be created first. And before you go and spend a lot of money online, you need to be sure that the marketing fundamentals are in place.
That’s about all we can say without knowing about your business. So get in touch and we’ll work out the right plan for you.
Online Marketing Requires More Design than Ever.
Just because you are moving some of your marketing online, doesn’t mean you don’t need great design. As well as all your printed materials, you will also need banners and other digital marketing assets.
Pilote Media have a team of designers who have worked across a wide variety of industries for a wide variety of different audiences. We can give you a look and feel that is ‘on-brand’ and design for all kinds of purposes including:
- Corporate Identity : Logos, Branding, Stationery, Uniforms, Signage
- Brochures : For print as well as digital consumption (PDF, ePub formats)
- Annual reports, white papers and corporate publications : Print and Digital formats.
- Point of Sale : POS and packaging design.
- Online advertising : Flash, JPG, GIF etc..
- Print advertising
- Sales collateral : Product sheets, presentation folders
- Trade Show, Exhibition and Event materials : Flags, Banners, exhibition stands etc.
Creating Brands With Lasting Value.
Branding is complicated, but whether you are in internet startup trying to come up with a name that you can get the URL for, or whether you are a company that needs a total rebranding exercise undertaken, we can help.
And you don’t have to be a company. In the world of social media and online reputation, personal branding can be as important to your business success as the company you work for or represent.
We’re proud of the branding projects we’ve worked on. It’s not easy changing the corporate identity of a 176 year old charity and keeping all the stakeholders happy. It’s not easy to convince a group of ‘techies’ and their VC board of a name and strapline that will define them forever. But we’ve done both – successfully.
We could write a whole bunch more about how we do branding, but without knowing about your business it doesn’t mean a lot. So give us a call on 03 9010 5502 or drop us an email to discuss.
Sponsorship and Activation. Creating Stories, Engagement and ROO.
Sponsorship is often overlooked as part of a marketing strategy, but when done properly, it can provide some huge returns. In a day and age where creating content is key to successful engagement of prospects, customers and stakeholders – sponsorship can provide you with stories, even in industries that might seem – well – a little dull!
Of course sponsorship is only as good as the activation that sits behind it. We specialise in using digital technology to engage with fans to create long term relationships.
Sponsorship is also a great way to align internal teams around a common idea or goal. Combined with re-organisation, mergers or rebranding, sponsorship is a great way to bring your team together.
Talk to us about sponsorship opportunities or and audit of which sponsorship is right for you. Call 03 9010 5502 or email us.
Trade Marketing, Exhibitions, Events and Internal Marketing.
Not all supply chains are simple. In fact, there are more channels than ever before, and to succeed you need to be top of mind with your suppliers, resellers, channel partners, buyers, affiliates and employees.
From intranets to conferences to trade shows to incentives to team building – we can help you do marketing to the people who matter to your business.
Talk to us about how we turn your supply chain into a marketing asset. Call 03 9010 5502 or email us to find out more.